Style Guide

Color pairing, sorted.

No fashion degree required. Just a few combinations that always work, and when to reach for each one.

Navy + Charcoal

The safest formal combination there is. Works for meetings, interviews, anything that needs to feel serious.

Business Formal

White + Navy

The most versatile pairing you own. Dress it up with formal trousers or down with dark denim.

All-Purpose

Maroon + Charcoal

Rich without being loud. Our go-to recommendation for evening functions and festive wear.

Evening / Festive

Bottle Green + Beige

Earthy, understated, and works surprisingly well in Indian summer light.

Smart Casual

White + Black

High contrast, unmistakably sharp. Save it for evenings, not the office.

Evening

Olive + Tan

Relaxed weekend energy without looking careless. Pairs well with any of our stretch fabrics.

Weekend

What to wear, when

Business Formal

White or light blue, paired with a dark trouser. Keep patterns minimal — thin stripes at most. Skip anything with sheen.

Business Casual

Room to experiment — textured weaves, muted colors, small checks. Pair with chinos instead of formal trousers.

Weekend / Festive

This is where richer fabrics earn their keep — satin, dobby prints, bolder colorways. Go bigger than you would at the office.

Fabric, at a glance

Dobby WeaveTextured, everyday

Lycra StretchAll-day comfort

Satin SheenEvening, festive

Pure DenimCasual, rugged

Three rules that always work

01

Max three colors per outfit — shirt, trouser, and one accent. More than that starts to look accidental.

02

Fit beats color, every time. A perfectly-fitted plain shirt outperforms a trendy color in an ill-fitting cut.

03

Match the fabric to the room. Dobby and cotton for daytime, satin and richer finishes after dark.